RC Cola Is Prepping For A Comeback

RC Cola is setting up to make a comeback. The brand is known for innovation; it was the first to sell soda in aluminum cans, the first to produce a low-calorie diet cola and the first to stage nationwide taste tests. The can design has stayed the same and parent company Keurig Dr Pepper is keeping it that way, hoping nostalgia will boost sales. The soda is quietly making moves to become top of mind with consumers, so keep your eye out. With a slogan like “Not a soft drink. Just a damn good cola,” RC Cola is not going to pull any punches.


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