Burger King Is Rolling Out A Whole New Logo And It’s A Total Throwback

It’s a new year and maybe it’s time for a new look, right? Well, Burger King had the same idea and has announced a whole new logo and a new brand identity that will be its first complete rebrand in 20 years.

They are calling it a “more modern look” in a news release, but the new design definitely has a throwback vibe. In addition to the logo, the new packaging for its products features bold colors and illustrations of ingredients that give everything a “groovy” theme and that’s not all – BK employees are rocking new uniforms that give the chain a fresh look.

Logo and packaging designs are rolling out in the coming weeks and restaurant designs will be introduced over the coming years so be on the lookout.


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