POLL: Average Consumer Spends $314 Each Month on Impulse Buys

Americans are spending more money on impulse purchases, but rising inflation might mean they’re getting less bang for their buck.

An annual poll of 2,000 U.S. adults compared current impulse spending trends over the last two years and finds that 64 percent have increased their impulse shopping habits in 2022.

Currently, the average person spends $314 per month on impulse purchases, up from $276 in 2021 and $183 in 2020. Furthermore, the most the average person is willing to spend on a single item is $310, also up from $277 in 2021 and $157 in 2020.

Three in four (73%) respondents say most of their purchases tend to be spontaneous — a large jump from 59 percent who held the same sentiment last year. However, these spur-of-the-moment shopping sprees are not always fun and games: 68 percent believe inflation has had a “huge impact” on what they spend their money on.

Commissioned by Slickdeals and conducted by OnePoll, the study reveals that half (52%) are impulsively buying equally online and in-store, while 42 percent in 2021 and 53 percent in 2020 did most of their shopping online exclusively.

While shopping online, seven in 10 are more likely to spend impulsively on their phones while lying in bed — up slightly from 68 percent in 2021 and 66 percent in 2020. Shopping in bed was found to make up for 37 percent of overall impromptu shopping.

The research found the most common unplanned purchases in 2022 include clothing (35%), food and groceries (30%), household items (29%), shoes (28%), and consumer technology (27%) taking the top spots for what people will spend on.

Fifty-one percent tend to shop just for themselves, and over half (58%) claim they’ve even saved money with their impulse shopping.

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