Oscar Mayer is bringing back its iconic Wienermobile.
The hot dog maker announced its bringing back the name for its famous vehicle after it rebranded it to the Frankmobile in May. The rebrand was to spotlight Oscar Mayer's new 100-percent Beef Franks, but the company said it's time to bring back the Wienermobile name.
In a social media post, the company said, "It's been a frank-tastic summer! But like you, we missed this BUNderful icon." Oscar Mayer first debuted the Wienermobile in 1936.